intermediate / 40 minutes
AI Content Refresh Workflow
Review what a page currently says, what has changed and which claims need a fresh source before an editor updates it.
Result: A refresh brief with current-page facts, source changes, section edits, preserved intent and editor checks.
Jump to prompt ↓5 steps to a reviewable draft
- 01
Capture the current page
Save the URL, title, date, major claims and current internal links.
Result: A record of the page before editing.
- 02
Compare the sources
List changed facts, expired links and claims that no longer have support.
Result: A source-change sheet.
- 03
Build the refresh brief
Ask for section-level changes while preserving the page's reader intent.
Result: A page update plan with evidence beside every factual change.
Your prompt
Create a content refresh brief. Current page: {{page}}. Changed sources: {{sources}}. Reader intent: {{intent}}. Return keep, update, remove and add decisions with source checks. Mark unknown facts [NEEDS SOURCE]. Do not invent new ranking, traffic or product claims.Example inputAn AI prompt guide with two changed product references.
Example outputUpdate: product reference. Source: current help page. Ranking impact: [NOT PROVIDED].
- 04
Check intent and links
Confirm the refresh still serves the same page purpose and that linked pages remain relevant.
Result: A refresh that does not create accidental topic drift.
- 05
Release the edit brief
Assign source owners and save the next review trigger.
Result: A reviewable update task.
What a finished draft should contain
A refresh brief that separates current-page facts from suggested changes and source gaps.
What this process cannot decide
- A refresh does not guarantee ranking
- AI cannot verify a source without the supplied record.
