intermediate / 40 minutes

AI Content Refresh Workflow

Review what a page currently says, what has changed and which claims need a fresh source before an editor updates it.

Result: A refresh brief with current-page facts, source changes, section edits, preserved intent and editor checks.

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5 steps to a reviewable draft

  1. 01

    Capture the current page

    Save the URL, title, date, major claims and current internal links.

    Result: A record of the page before editing.

  2. 02

    Compare the sources

    List changed facts, expired links and claims that no longer have support.

    Result: A source-change sheet.

  3. 03

    Build the refresh brief

    Ask for section-level changes while preserving the page's reader intent.

    Result: A page update plan with evidence beside every factual change.

    Your prompt

    Create a content refresh brief. Current page: {{page}}. Changed sources: {{sources}}. Reader intent: {{intent}}. Return keep, update, remove and add decisions with source checks. Mark unknown facts [NEEDS SOURCE]. Do not invent new ranking, traffic or product claims.
    Example input

    An AI prompt guide with two changed product references.

    Example output

    Update: product reference. Source: current help page. Ranking impact: [NOT PROVIDED].

  4. 04

    Check intent and links

    Confirm the refresh still serves the same page purpose and that linked pages remain relevant.

    Result: A refresh that does not create accidental topic drift.

  5. 05

    Release the edit brief

    Assign source owners and save the next review trigger.

    Result: A reviewable update task.

What a finished draft should contain

A refresh brief that separates current-page facts from suggested changes and source gaps.

What this process cannot decide

  • A refresh does not guarantee ranking
  • AI cannot verify a source without the supplied record.

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Analytics

Analytics helps us understand which guides and WexAI app links are useful. It never includes prompt text or tool input.